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The best support experience isn’t the same for every customer.
This encore session from Service Innovation Summit 2026 explores how Smarsh designed a guided “Get Help” experience that directs customers to the most effective support channel based on their specific needs.
Learn how Smarsh combined decision-driven design and AI-powered assistance to reduce friction, improve resolution times, and deliver a smarter, more intuitive experience.
This event will be recorded and shared only with Consortium Members.
KCS and Intelligent Swarming are registered service marks of the Consortium for Service Innovation. By registering for this event, I am agreeing to abide by the Member Rules of Conduct and the Photo Policy.
