Welcome Consortium Members

Become a Member

Members of the Consortium represent companies that are known for their leading-edge approach to Customer Support.

KCS Adopters

Companies using our Knowledge-Centered Support program dramatically improve their customer service approach.

PDF Observations on Innovation

Innovation - what is it?

Innovation is the creative use of what exists or is known to create something new and different.

  • Webster; introduction of something new; a new idea, device or method
  • Wikipedia; new idea applied, something substantially different, positive implications
  • Wordnet; advanced or ahead the times

Innovation in business can apply at many different levels

  • New products or services (capability)
  • New ways to develop products or deliver services (capacity)
  • New ways to create relationships (relevance)

The innovation paradox: any idea about which we are confident is probably not very innovative

  • If it is truly and substantially new then by definition it must carry with it, uncertainty and ambiguity

Innovation - How do we do it?

  • Innovation is not an agenda item
  • Innovation is more about culture and values than process
  • The best ideas are, at first, laughable

Five characteristics of an innovative environment.

  • Alignment; to a purpose and values
  • Collaboration; relevance, reach and diversity of interactions
  • Customer presence; customers as persistent players in the conversation
  • Tolerance for discovery; learning is more important than success or failure
  • Knowledge management; capturing and learning from the collective experience

For more on innovation see the "Observations on Innovation" paper


KCSsm and Adaptive Organizationsm are service marks of the Consortium for Service Innovation™